Guest blogging is one of the best ways to increase brand awareness for yourself or for your business, create quality links back to your personal blog or website, and master your writing skills while connecting with a new audience. If you are a blogger, a freelance writer, or a content expert then you should consider guest blogging as an excellent way to hone your skills and make extra money.
The first step to becoming a guest blogger is to find blogs within your niche that you would consider writing for. Typically, you will want to target blogs that have more traffic, more page authority, and more regular visitors than your own site. This will give you maximum benefit for your efforts and ensure that your brand is expanded to it’s greatest extent. More tips…
Once you have selected three to five blogs that you would be interested in submitting articles for, you should craft a query email. Your query email should begin with a short statement of flattery for the author of the blog. Then you should list your credential for submitting a guest post and conclude with your proposal for your article. For the majority of blogs, you can avoid having the actual article written when you send your query email. This will avoid your wasting time writing articles that will never get published, or which do not fit the aim of your target blogs.
Sending out your query emails is an important step and one that is often seen an unimportant. I believe this is quite untrue. Your query email is often the first time a blog editor hears your voice directly, and it is their first indication of your professionalism and skill as a writer. A poor quality query email equates to a poor quality blog post. This simple truth will help you place more emphasis on your query emails with the goal of landing more guest blog posts.
Once you have secured an arrangement to guest post on a blog you should focus on over delivering your content. If the author has asked for a 600 word minimum article you should submit a 1000 work article. You should ensure that your first guest post is well written, well researched, and well planned. Having a blog post of this high quality will ensure that your article gels well with the guest site, and that you will be invited back for more guest posts in the future.
Guest blogging can be a great tool to expand your brand or it can be a lucrative career in and of itself. Many top blogs pay very well for contributing or staff writers, and this could be an excellent way to supplement your income.